AI Insights · Timothy · October 2021
Top 5 Beauty Retail iOS Apps in Europe: Q3 2021 Performance
Explore the performance trends of the top 5 beauty retail apps on iOS in Europe during Q3 2021, including download rates and active user statistics.
In the third quarter of 2021, the top beauty retail applications on iOS in Europe demonstrated notable trends in downloads and active users. Data provided by Sensor Tower offers a comprehensive look at these apps' performance.
Gold Apple saw a consistent rise in weekly downloads, starting at approximately 33.5K in late June and peaking at around 43.7K by the end of September. The app's weekly active users also exhibited a steady increase, moving from around 114K to over 132K during the same period.
Boots experienced a significant growth in weekly downloads, rising from around 14.5K in late June to approximately 26.9K by the end of September. The weekly active users showed a similar upward trend, increasing from about 128K to 158K.
Mein dm maintained a steady download rate throughout the quarter, with a notable increase in September, reaching around 26.6K downloads. The app's active users remained relatively stable, fluctuating around 260K, with a peak of approximately 275K in mid-September.
ЛЭТУАЛЬ: духи, парфюм, цветы showed an upward trend in downloads, starting at about 7.1K and increasing to around 12.8K by the end of September. The weekly active users also grew steadily, moving from approximately 33.3K to around 39.6K.
Rituals Home & Body Cosmetics experienced a notable spike in weekly downloads in late August, reaching about 25K, before stabilizing around 8.2K by the end of September. The app's active users saw a peak at approximately 46.8K in late August before settling around 36.9K.
For more detailed insights and data on these apps, visit Sensor Tower.